June 2, 2008—In one of the first studies of its kind, Cintas recently released the results of an independent study designed to learn how people judge restroom cleanliness. Through an independent research firm, Cintas surveyed 1,500 restroom users, owners, and cleaning professionals to assess each group’s perception of a clean restroom. The research reveals surprising insight into how people actually define “clean.”
The survey asked participants to rate various aspects of a restroom’s cleanliness to help determine what people consider when judging a restroom. Surprisingly, many of the top considerations have nothing to do with cleaning, but rather stocking. For example, more than 84% of respondents equate empty toilet paper dispensers with restroom dissatisfaction and more than 76% of respondents are dissatisfied if the soap dispensers are empty.
From stocking to cleaning, the study identifies the top 10 measures of a restroom’s cleanliness. It also provides valuable insight into the opinions of owners and cleaning professionals.
Based on this research, Cintas developed the Cintas Standard of Clean, a guideline to restroom cleanliness to meet customer expectations. To help business owners achieve this benchmark, Cintas offers a comprehensive line of Sanis restroom products and services, including everything from mops, chemicals, soap and paper products to the deep-cleaning Sanis UltraClean system.
For more information, visit the Cintas Web site.
