January 21, 2008—Clorox Co. has introduced Green Works, a line of natural cleaning products that are as effective as conventional cleaners but made from plant-based ingredients and certified by the Environmental Protection Agency’s Design for the Environment Program.
To commemorate this launch, Clorox announced a strategic alliance with the Sierra Club. Green Works product labeling will feature the Sierra Club’s logo beginning in April, marking the brand’s commitment to supporting the oldest and largest grassroots environmental organization in the United States.
Green Works cleaners, part of the Clorox Commercial Solutions line, are made from ingredients derived from coconuts and lemon oil. The products are formulated to be biodegradable and non-allergenic. They are also packaged in bottles that can be recycled and are not tested on animals.
The Green Works line includes five natural cleaning products for use in homes as well as in professional settings like restaurants, hotels, childcare centers:
- Green Works Natural All-Purpose Spray Cleaner
- Green Works Natural Glass & Surface Cleaner
- Green Works Natural Toilet Bowl Cleaner
- Green Works Natural All-Purpose Dilutable Cleaner
- Green Works Natural Bathroom Cleaner
In lab testing, all Green Works products performed as well as, or better than, leading conventional cleaners, says Clorox.
Green Works natural cleaning products can be purchased by contacting an authorized Clorox distributor. For more information visit the Clorox Web site.
