January 26, 2007—Dell, The Conservation Fund, and Carbonfund.org have announced a joint, global carbon-neutral initiative to offset the carbon dioxide produced when customers power their computer systems.
Called “Plant a Tree for Me,” the program allows customers to make a donation that will be used by the two nonprofits, The Conservation Fund and Carbonfund.org, to plant trees in sustainably managed forests. Dell says its commitment marks the first time a major corporation has given its customers a way to offset the emissions associated with the electricity used by their computers.
Through the program, a customer donation of $2 for a notebook and $6 for a desktop computer will reportedly offset carbon dioxide emissions equivalent to powering the average computer for three years. Dell says it will remit 100 percent of the donations received from the program to The Conservation Fund and Carbonfund.org to be used to plant trees.
The “Plant a Tree for Me” program is available now to Dell customers making new computer purchases. It will be available in February to US consumers and in April to global consumers for any brand of computer.
For more information, visit Dell’s “Plant a Tree for Me” site. For a Carbon Zero Calculator, visit The Conservation Fund’s Go Zero site.
