For property managers, tenant retention is top-of-mind. Satisfied tenants translate into business success, in terms of increasing revenues, managing vacancies, etc. Recent studies have indicated that implementing “green initiatives” increase tenant satisfaction, with more than fifty percent stating that green building practices were “somewhat to very important (Kingsley Associates, “Office Trends Q4 2012″)”. Central to a sound “green initiative” or sustainability program for a property is a well-developed recycling program that’s easy to use and implement.
As green initiatives developed over the last decade, there was little documentation on how to effectively implement a recycling program. Property managers were forced to improvise—choosing a variety of receptacles in an assortment of colors to place throughout their facility. Often, the success of the recycling initiative varied greatly, with peak performance close to the national recycling rate of about 34 percent. A well-developed recycling program is one that is designed specifically for the needs of the property and its tenants, where recycling rates improve significantly, along with tenant satisfaction rates.
Here are five simple steps that can help you implement an effective recycling program:
- Do Your Research: Know your local waste and recycling laws governing commercial properties in your municipality. Search your municipality’s website or contact them directly to understand the requirements for businesses like yours, what streams must be recycled, which streams are optional and what services are provided by the municipality and its partners.
- Conduct an Audit: The goal is to understand your current recycling rate or diversion rate. How can this be accomplished? Your waste and recycling is measured in volume or pounds, and you can sometimes find that information in your monthly hauler bills. Another option is to conduct an audit yourself. An audit is a great time to discuss options with your building service contractor and janitorial staff on ways to make collection of waste and recycling streams more efficient.
- Use the Right Product Solutions for the Right Job: Effective recycling collection products should have a consistent look and feel, making it easy for users to recognize the products (recycling receptacles) throughout the facility. To enhance the communication, the receptacles should feature labels that clearly identify the waste and recycling streams. This labeling system should be consistent on all products throughout the facility. Consider working with a materials management company that has a complete product portfolio, including collection, transportation, and labeling systems.
- Consider Placement: Product placement is crucial to your success. Users should have easy and efficient access to the recycling system at their desks and throughout the facility. In high traffic areas, products should be of sufficient size to accommodate the volume of the stream between collection periods.
- Educate, Educate, Educate: Education on how to properly dispose of waste will help make it easier for your tenants to recycle. Educational posters, for example, should explain the meaning of the colors/icons/symbols on labels, what materials go in each receptacle, etc. Reference sheets that clearly communicate what’s recyclable and what’s not should be handed out and posted throughout the facility. An individual can be placed in the role of champion to help answer questions and monitor progress on site.
