August 20, 2008—Demonstrating its commitment to adopting renewable power sources that deliver both environmental and business benefits, J. C. Penney Company, Inc. has announced plans for solar and wind power projects that will supply electricity to 10 stores and one distribution center.
The pilot projects represent the next step for JCPenney in its efforts to leverage new technologies and engage its 155,000 associates in innovative energy programs. In conjunction with these initiatives, JCPenney also announced plans to obtain ENERGY STAR certification for at least 200 stores.
JCPenney has engaged Sun Power Corporation to install solar power systems on 10 JCPenney stores in California and New Jersey. Producing more than 4 megawatts of clean electric power, the systems will help avoid emissions of approximately 146,000 tons of carbon dioxide over their 30-year expected lifetime, which is equal to the annual greenhouse gas emissions generated by more than 800 cars.
JCPenney has also reached an agreement with Broadstar Wind Systems on a pilot program to install wind turbines at JCPenney’s 1.6 million-square-foot distribution center in Reno, Nev. The program will utilize Broadstar’s building-mounted AeroCam wind turbines, which capture energy and generate power more efficiently than conventional three-blade turbines. After installation is completed in November, JCPenney will purchase electricity generated by the system from Broadstar.
JCPenney is one of America’s leading retailers, operating 1,083 department stores throughout the United States and Puerto Rico. For more information, see the Web site.
