May 12, 2006—Sterling Planet, a retail renewable energy provider, announces a new White Tags energy trading program that encourages and rewards the efficient use of electricity.
Sterling Planet is pioneering the US market for energy efficiency credits, otherwise known as White Tags or EECs, which represent 1MWh (megawatt hour) of electricity savings, says the organization.
White Tags are the latest energy trading certificates and trade much like renewable energy credits (RECs) or Green Tags. But unlike RECs, which are tied to creating and delivering renewable power and are measured by meter readings (1REC also represents 1 MWh), White Tags are determined through precise calculations of energy savings derived from conservation measures. To this end, Sterling Planet has developed state-of-the-art technology with advanced mathematical techniques and neural network algorithms to establish accurate (greater than 99%), scalable and cost-effective processes for the measurement, verification, and certification of White Tabs.
Three states have adopted legislation requiring energy efficiency credits (EECs) as part of a mandated portfolio standard, according to Sterling Planet. Connecticut will be the first state to implement such a standard in 2007, with Nevada and Pennsylvania next in line. Energy efficiency credits are currently better recognized in Europe, where the market originated in United Kingdom, France and Italy.
Sterling Plan will bring together White Tag buyers and sellers. Buyers include electric utilities in mandated markets with portfolio standards and corporations or institutions in voluntary markets. Sellers include those who have taken concrete effective measures to reduce their energy use and have contracted with Sterling Planet to measure, monetize, and certify the White Tags that result.
For more information contact Sterling Planet’s Web site.