by Brianna Crandall — June 10, 2020 — According to technology provider Digital Seat Media, a recent Bankrate survey reveals that a majority of Americans (55 percent) believe that businesses are opening too soon. However, an additional study by Morning Consult reports that 81 percent of consumers said regularly cleaning high-traffic surfaces would make them feel more comfortable frequenting businesses. Clearly, as portions of the economy are reopening in many parts of the nation, cleanliness and sanitization are at the forefront of consumer concern more than ever before.
As a result, the technology company has shifted gears and developed a tool for businesses to provide their customers and staff with added peace of mind as physical locations reopen. Safety Scan utilizes QR (Quick Response) codes on digital tags attached to surfaces to allow businesses to track and report sanitization status in real-time down to an individual location level (conference room, restroom, lobby or office, for example).
Facilities management (FM) / janitorial staff simply need to scan the digital tag in a room or on a surface from their smart device to report sanitization completion, while building occupants or users such as office workers, clients, patients, students or customers can do the same to check when the last time a room or restroom — or even a particular desk, table, counter, stadium seat, medical exam room, or piece of gym equipment — was sanitized.
Consumers can also request cleaning for a specific room or surface through the click of a button.
Safety Scan tags are easily installed on any surface or material, says the company.
Fort Worth-based Digital Seat Media, which got its start by creating a live-event fan-engagement platform that delivers custom content down to the individual seat level — and provides brands with real-time return on investment (ROI) — utilized the same technology to create Safety Scan.
This platform provides business owners and operators with access to an analytics dashboard with real-time sanitization reports.
Safety Scan tags can be purchased online.